It’s easy to feel like you aren’t a real writer when no one can see the fruits of your effort. If you’ve started to cringe when you tell someone, “I’m writing a novel” or you hesitate to call yourself a writer to your friends (because you don’t have any searchable content out in the world), blogging could be for you.  Writers write.  And if you don’t exist as a writer on the Internet, you don’t exist.  Don’t wait until you have a book to build your brand.  Now is the time!